&
The time has come for your customers to experience the jaw-dropping power of
streaming rich media! And thanks to our friends at Mini-Mercial, now is the
best time for you to take advantage of it.
Mini-Mercial produces new streaming rich media content for all your Internet
and Video Mail needs. Best of all, their national camera crews can come to
your location, or they can shoot in their studios. Instead of traditional text
email, your video email can be customized to include everything conceivable.
Please call your eye4products.com
Account Manager for details today!
Duane
Wangenheim call 877-642-3337 or email Duane
2Mini-Mercial:
2 minute, full motion, audio/video product demonstration that details
the products specific features, functions and benefits, streamed through a
satellite delivery system and played through Windows Media Player, Real Player
or any Java Player. An Icon (Click for Demo) is placed anywhere you want it on
your website.
Down Load the newest Media Player for PC and
MAC 
Click to view demo: http://www.mini-mercial.com/Tonka.asx
2VIDEOMAIL:
1 to 1 ½ minute audio and video email. Like email, your Vmail can be
sent to a few people, hundreds of people, or your entire email list.
Click to view demo: http://www.companereport.tv
Click to view demo: www.mini-mercial.com/bisselsteamer300.asx
Click to view demo: http://www.westbend.com/
2Watch,
See & Do: 2 minute full
motion instructional video that reviews how to install, setup or just
give a better understanding on products. This will reduce the amount of
redundant customer service calls to your company. In addition it will
reduce the amount of returns. This can be placed on your website for
customer service, instruction manuals, placed on the products, or sent
directly to a client in an email format.
Click to view demo: www.mini-mercial.com/carparts_xtender300.asx
Click to view demo: www.mini-mercial.com/sink_master300.asx
Click to view demo: www.mini-mercial.com/infocus_instructional.asx
Mini-Mercial
is a New Media production company, located in Westlake Village, California
just 30 miles northwest of Hollywood.
The company has assembled a group of individuals with extensive backgrounds in Video Production, Marketing, Imaging Technologies, WEB technologies, and Manufacturing Operations.
These
skills, backed by years of experience, supported by an extensive local labor
pool and national network of film crews, has positioned Mini-Mercial to
implement a strategy that makes New Media marketing and communications video
products available to a broad range of businesses, from small to large.
The
Company’s products and services help clients bring their message to life
with high-quality video over the Internet, via video e-mail, CD-ROM, VHS Tape
or DVD. Mini-Mercial’s focus on
customer satisfaction, convenience and affordability provides a means for our
clients to enjoy the enormous value of communicating with video without the
traditional budgetary stress.
A recent Forbes’ article
demonstrates the growing success of video e-mail in marketing campaigns.
One example cited Toyota’s use of an $18,000 video e-mail commercial
hawking the new Celica. Toyota’s
vice president of marketing for U.S. operations, Steve P. Sturm, estimates the
campaign resulted in the sale of sixty cars, a seventy-to-one return on
investment. Mr. Sturm cited
response rates of fourteen to eighteen percent to the video e-mail campaign,
compared to 1.5 percent for a traditional mailer.
Other companies are quoted by Forbes as having response rates up to
34%.
Mini-Mercial produces high-quality,
low-cost marketing videos that can be placed on a website or embedded in an
e-mail and sent for only pennies, positioning the Company at the forefront of
the fastest growing form of new media advertising in the industry. Unlike TV and print ads, marketers can also track who
watches ad mail, for how long, and whom they forward it to.
Mini-Mercial’s
proprietary production system was designed to accommodate our national network
of filming crews, making it possible for companies everywhere to take
advantage of Mini-Mercial’s products and services.
The production system will continue to be enhanced over time to enable
Mini-Mercial to maintain our cost leadership position while providing the
highest quality levels possible to our clients.
Mini-Mercial is not just a video production partner; we are a marketing partner as well. We ask our clients to provide us with a list of their dealers and distributors, and our marketing team goes to work. We contact dealers and distributors to offer, for a small one-time set-up fee and monthly charge, to place our client’s video on their website as well. The distributors gain additional sales opportunities and website “stickiness” at minimal cost, and our clients’ video investment is leveraged for only additional streaming cost. Mini-Mercial has created truly optimized marketing solutions.
Mini-Mercial products are targeting
a variety of different Internet-based commercial applications that
traditionally have not incorporated video, primarily due to price,
technological limitations and/or convenience.
Product
Announcements and Demonstrations
Corporate
Announcements
Corporate
Overviews
Marketing
Programs
Web
Site Stickiness and Brand Awareness
Direct
e-Mail Campaigns
Sales
Training
End
User Training and Trouble Shooting
Field
Service Training, Trouble Shooting, and Repair
Depot
Service Training, Trouble Shooting, and Repair
Manufacturing
Training, Trouble Shooting, and Repair
Why Choose
Mini-Mercial over others?
- Mini-Mercial is the industry cost leader and has assembled package pricing that is typically 30% to 60% less than traditional studios.
- The proprietary Mini-Mercial “Digital Production System” includes production recipes that were developed by Mini-Mercial and which ensure the most pleasurable viewing experience available at the lowest possible price.
- Mini-Mercial’s extensive experience in the TV filming industry (20 years) coupled with their extensive experience in Imaging and WEB technology (25 years) assures the client that their final product will contain the highest quality levels available today.
- Mini-Mercial’s senior production staff all have backgrounds from the entertainment industry, ensuring that the techniques used will produce the highest levels of video quality.
- Mini-Mercial provides a one-stop-shop service under one roof, eliminating the need to coordinate multiple service providers.
- Mini-Mercial’s network of distribution partners assure the client that their end product will be delivered professionally and reliably.
- For the reseller channel Mini-Mercial provides an industry leading revenue sharing program.
Developing a Video with Mini-Mercial
Properly
developed, video becomes the most effective form of communication and
advertising known today. If a
picture is worth one thousand words, then a 1-minute video at 30
frames-per-second is 1800 pictures, or 1,800,000 words.
The process
involved in developing a video includes interaction with the client in a
manner that has them involved at the initial script level, and keeps them
involved through the final approval stage.
Once the
contact is made, either through a referral from Mini-Mercial’s extensive
reseller network or from another source, Mini-Mercial professionals work
closely with the client to take their message and give it life with meaning,
expression, and calls to action. The
Mini-Mercial product is more than a video.
The professional scriptwriting staff at Mini-Mercial
incorporates the right blend of humor, grace, style and impressionable
delivery into each and every video we produce.
From the opening to the closing call to action, Mini-Mercial is there
to help the client deliver the most effective and lasting message possible.
Client referred to Mini-Mercial
Mini-Mercial assigns the project to an in-house producer
Mini-Mercial contacts client and discusses video purpose and basic content
Client sends Mini-Mercial any supporting literature and/or sample of subject.
Producer reviews literature and subject matter and prepares basic scripts for a variety of price ranges (see pricing above).
Producer prepares a storyboard of the approaches and contacts client to discuss.
Producer and client agree on the video approach and price.
Producer prepares script, storyboard, and quote and sends to client for approval.
Client signs off on script and quote.
Mini-Mercial schedules the video for production, makes location arrangements including props and professionals.
Production crew films and edits the video.
Technical crew captures, enriches, compresses and formats the video for the selected distribution media.
Technical crew creates the media for delivery, including WEB page programming when required.
Producer contacts client to review the 1st release and discusses possible changes.
Changes are incorporated into the original script, approved and scheduled for production and editing.
Changes are made and approved by client.
Final production version of video is released and delivered to customer
specifications. (Streamed over
WEB, DVD, CD, VHS, other...)
The total
process typically takes from 7 to 9 working days to complete from script to
stream. Mini-Mercial wants the
client to be engaged and to have a pleasant and participatory roll in bringing
their message to life.
Pricing Packages and Variables
Professional
producers will interact with the client during the scripting phase to help
guide the clients video desires to match their budget and application needs.
The following variables can vary the cost of each individual video
production:
|
1. Length of Video |
The lowest cost can be obtained when the Mini-Mercial studios are used. |
|
2. Location |
Location shooting will vary the cost upward depending on travel costs, location fees and expenses. |
|
3. Props |
|
|
4. Professional Actors/Actresses |
Professional fees will vary greatly depending on the talent selected, location, and the length of the video |
|
5. Number of Languages |
English language is included in the base cost. Additional languages are available. The cost of additional languages is dependent on the production |
|
6. Special effects editing |
Editing costs are based on time to edit, special effects, equipment, location, and talent. |
|
7. Web Page Embedding |
A web page link is included in the base cost. Videos can be embedded into a WEB page in a variety of ways that can vary the cost. |
|
8. # of filming crew members |
A typical crew of 2 to 3 people is included in the base cost. |
|
9. Delivery Media |
Mini-Mercial will prepare the video for delivery over a variety of different formats including all WEB formats, DVD, CD, VHS, or DV |
As
indicated above, the pricing of an individual video will vary depending on a
variety of different factors. Mini-Mercial
pricing will typically run 40% to 60% less than what other traditional video
studios charge today ($1,000-$4,000 per finished minute).
Mini-Mercial has developed a set of packages that help bring
focus to the clients' needs while considering their budgetary constraints.
All fees including setup and location coordination are included in the
price. There are no hidden costs,
so the client knows from the beginning what is included and what to expect.
Basic Package: 2 to 4 minute video. Price ranges from $1,250 to $3,000.
This package can be used for Product Announcements, Corporate Announcements, Marketing Programs, Direct E-mail
Campaigns and Bulletins, and Help Desk Responses.
Mid-Range Package:
5 to 10 minute video. Price
ranges from $3,100 to $7,000.
This package can be used for Corporate Overviews, Sales
Training, End-User Training, Field Service Training, Depot Service
Training, Manufacturing Training.
Premium Package:
11 to 30 minute video. Price
ranges from $7,100 to $17,500.
This package can be used for Corporate Overviews, Corporate
Communications including Financial Reporting, Sales Training, End-User Training, Field Service Training, Depot Service
Training, Manufacturing Training.
The
Mid-Range and Premium packages can be incorporated into a single longer video
that is chapter stopped in a manner that can be indexed by the viewer so that
specific segments can be viewed without having to watch the entire video.
The video
produced is owned by the client and can be delivered in any number of ways
that the client may want to employ. The
WEB provides an opportunity to deliver the videos on-demand, 24 x 7, and on a
global basis. This capability
could only be simulated before using mass mailing of VHS tapes or CD-ROMs. Even television cannot provide an on demand environment that
reaches out globally.
Mini-Mercial
Inc. provides a variety of other video-related services that are available to
the Reseller Channel and to the Client. These
services are accomplished with a network of Mini-Mercial professionals and
partners and are coordinated by Mini-Mercial for convenience purposes
|
Service |
Description |
|
Videos can be hosted on streaming servers with global access |
|
|
2. Streaming Video Delivery |
Videos can be streamed on demand globally from the streaming servers |
|
3. Web Hosting |
Web pages can be hosted for global access |
|
4. Web Page Design |
Web pages can be designed and setup |
|
5. Graphics Design |
Mini-Mercial has an in-house graphics design team |
|
6. Compression and Formatting |
Mini-Mercial will compress and format existing video content for delivery over the WEB. The cost associated with this service is $4.99/minute/format |
|
7. Media production |
Mini-Mercial will manufacture and distribute CD-ROMs, DVD, VHS and DV |
|
8. Sponsorship Sales |
Mini-Mercial will coordinate sponsorship sales activities |
|
9. Stock footage library |
Mini-Mercial has access to a large quantity of stock footage that can be used in videos |
|
10. Buy, Sell, Content |
Mini-Mercial brokers content sales |
|
11. Formatting |
Mini-Mercial will reformat existing video footage |
|
12. Talent Search |
Mini-Mercial will help you find the right actors and actresses for your video productions |
Please call your eye4products.com
Account Manager for details today!
Duane
Wangenheim call 877-642-3337 or email Duane